add config.sample.mk and deployment instructions

.gitignore

@@ -1,2 +1,3 @@
 dst
 tmp
+config.mk

README.md

@@ -98,6 +98,20 @@ The rest of the heavy lifting is done by a modified version of
 [ssg](https://www.romanzolotarev.com/ssg.html) which is included
 in this source code. ssg requires a POSIX /bin/sh, and awk.
 
+## Deployment
+
+Configure a webserver to serve static content (HTML, CSS, etc) from a
+directory. You will define that directory as `DST` in the next step.
+
+Clone this repository. Copy config.sample.mk to config.mk and edit it:
+
+    cp config.sample.mk config.mk
+    micro config.mk
+
+Run make:
+
+    make
+
 ## TODOs
 
 * [ ] TODO discuss and decide on sections

config.sample.mk

@@ -0,0 +1,10 @@
+TITLE = "Anarchy Planet"
+BASE_URL = "anarchyplanet.org"
+CONTACT_EMAIL = "contact@anarchyplanet.org"
+
+# static site generator
+SSG = ./ssg6
+
+# source and destination directories
+SRC = src
+DST = /var/www/htdocs